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This AccelaCast inBanner program and banner ad were created for HP to showcase and compare their Integrity Superdome product versus a similar product from a competitor. Existing video was supplied to Accela Communications to integrate into the AccelaCast inBanner platform, so they could easily distributethe content via banner advertising with relevant web sites.A white paper offer with an embedded registration from was also integrated with the program.
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"The concept of delivering a webcast through a banner ad within an editorial environment is quite inventive...AccelaCast is one of the few webcasting platforms focusing solely on providing consumers with on-demand access to rich media content, giving companies the ability to communicate with prospects at their convenience and at any time of the day or night." |
Ira M. Weinstein,
Senior Analyst and Consultant
Wainhouse Research, LLC
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