Demand for new pharmaceutical therapies is higher than ever, despite the fact that the process of drug development and approval is painstakingly slow and can cost hundreds of millions of dollars. One of the most significant challenges in this effort is the dissemination and collection of information that drives a drug research program forward. Traditionally, clinical trial research has been presented in person at a series of face-to-face meetings and through cumbersome reporting methodologies.
Now, with web-enabled technologies such as AccelaCast, a new paradigm is introduced with the ability to deliver consistent information globally, on-demand and to collect feedback electronically through polling and Q & A. With interactive online clinical research, presentations can be made online to a wide varity of participants: doctors, researchers, care givers and patients all at once.
Additionally, back-end reporting and analysis can inform product managers about the best strategies and detailing necessary to bring a drug to a market.
|